How Frequently Should I Update My Corporate Headshot or Executive Portrait?

As a professional photographer, one of the most common requests I receive is for business headshots. Whether it’s for a company website, social media profile, or professional networking site, a well-done business headshot is essential for any professional looking to make a great first impression.

However, one question that I often hear from potential clients is, “How often do I need to update my headshot?” The answer is simple: frequently.

There are several reasons why updating your business headshot frequently is important:

  1. It reflects your current appearance

Your appearance changes over time, whether it’s a new hairstyle, a new pair of glasses, or a new wardrobe. An outdated headshot can make you appear unprofessional or out of touch. By updating your headshot frequently, you ensure that your clients and colleagues are seeing a current and accurate representation of you.

2. It reflects your current brand

Your brand is constantly evolving, and your headshot should reflect that. If your brand changes, whether it’s a rebranding or a change in your business focus, an updated headshot can help you communicate that change to your clients and colleagues.

3. It keeps you relevant

In today’s fast-paced business world, it’s important to stay relevant. An outdated headshot can make you appear out of touch or behind the times. By updating your headshot frequently, you’ll be seen as a professional who is up-to-date and current.

4. It keeps you top-of-mind

When your headshot is updated frequently, it keeps you top-of-mind with your clients and colleagues. Whether it’s on your website, social media profiles, or professional networking sites, an updated headshot ensures that people will remember you when they need your services.

In conclusion, updating your business headshot frequently is essential for any professional looking to make a great first impression. It reflects your current appearance, brand, and keeps you relevant and top-of-mind. So, don’t wait, schedule your next headshot session today and let your clients and colleagues know that you are dedicated to staying current and professional.


Attorney Bill Berman updated his executive portrait to reflect his emphasis on sports litigation and specifically a large lawsuit he has with the NFL and ESPN.



Preparing for your Business Headshot

When it comes to getting a new business headshot or executive portrait, preparation is key. Here are a few tips to help you make the most of your photo shoot:

  1. Dress for success: Choose clothing that is appropriate for your industry and position. Avoid bright colors or busy patterns, and opt for solid, neutral shades. Make sure your clothes are well-fitted and wrinkle-free.

  2. Consider your background: Think about the message you want to convey with your headshot. If you want to appear professional and approachable, a simple, solid-colored background is a good choice. If you want to showcase your personality, a more interesting background, like a cityscape or a natural setting, may be a better option.

  3. Get a haircut and grooming: Make sure your hair is styled the way you want it and that you are well-groomed. A fresh haircut and a clean-shaven face or well-groomed beard can make a big difference in your headshot.

  4. Practice your expressions: Before your photo shoot, practice different expressions in front of a mirror. You want to look confident, approachable, and professional in your headshot.

  5. Choose the right photographer: Look for a professional photographer who specializes in business headshots or executive portraits. Check their portfolio and reviews to make sure their style aligns with the look you want to achieve.

By following these tips, you can be sure to look your best in your business headshot or executive portrait.